About

Specialized Bicycle Components, a company whose history evokes a Horatio Alger image, is featured in this program. SBS makes mountain bikes; the video presents the unique character of the industry and how this company approaches the challenges of the business in its own unique way.
Categories
Entrepreneurship
Franchise Ownership
Release Date
Jan 1, 1995
Video Running Time (minutes)
9:00
Producer
MacLean Business Videos
Course ID
MCL-306